Digital Marketing
ISBN13: 9781266243998
ISBN10: 1266243992
ISBN13 (Looseleaf Edition): 9781266214431
ISBN10 (Looseleaf Edition): 1266214437
Author: Sachdev
Publisher: McGraw Hill
Binding: Hardcover
Copyright: 2023
Description: "Digital Marketing is targeted primarily at undergraduate courses in Digital Marketing, however it may also be used in certificate and graduate programs. It is grounded in marketing theory and concepts and adopts a strategic and analytical approach with global examples. The material can be used in a...