ISBN13: 9780135199893

ISBN10: 0135199891

ISBN13 (Instructor's Edition): 9780136201915

ISBN10 (Instructor's Edition): 0136201911

ISBN13 (Looseleaf Edition): 9780134292663

ISBN10 (Looseleaf Edition): 0134292669

Author: Solomon

Publisher: Pearson

Binding: Paperback

Copyright: 2020

Description: For undergraduate Principles of Marketing courses. Real people, real choices-give students a real feel for marketing. Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies everyday. This...