Selling Today (15th Edition)
ISBN13: 9780137962907
ISBN10: 0137962908
Author: Ahearne
Publisher: Pearson
Binding: Hardcover
Copyright: 2024
Description: "The business environment and research on personal selling and sales force management continues to experience significant changes. Our primary goal as researchers, practitioners, and consultants in the field of selling is to provide a cutting-edge treatment of the field. The 15th edition of Selling ...