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Services Marketing: Integrating Customer Focus Across the Firm (8th Edition)

Services Marketing: Integrating Customer Focus Across the Firm (8th Edition) - 9781260260526

ISBN13: 9781260260526

ISBN10: 1260260526

ISBN13 (Looseleaf Edition): 9781260564167

ISBN10 (Looseleaf Edition): 1260564169

Author: Zeithaml

Publisher: McGraw Hill

Binding: Hardcover

Copyright: 2024

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